Supermarket chain Lidl has apologised for airbrushing Christian crosses out of images on some of its food packaging, after being hit by criticism on social media.
The packaging of some of its Greek-themed products depicts images of the island of Santorini’s domed blue churches, but they are missing the crosses mounted on top.
“We are sorry for any offence caused by the artwork on our Eridanous range. We can confirm that we will be revising the design as soon as possible,” the German discounter said in a statement.
Lidl said its product design was not intended to convey any ideological standpoint.
“We made a mistake in the most recent revision of the product design and are now treating the issue with the highest priority,” Lidl said.